Optimizing the Online
Fan Experience
E-Commerce Operations
I managed and maintained Real Sports Apparel website using Shopify, ensuring products, collections, inventory, navigation, and website content are updated accurately. My focus was on keeping the online store organized, optimized, and running smoothly to support a seamless customer shopping experience.
With the help of our development team, we were proud to roll out a completely new site for Real Sports in 2004.
optimization from
discovery to checkout
Product Photography
I create high-quality product photography for sports apparel brands, capturing clean product shots, lifestyle imagery, and detailed close-ups that showcase fit, fabric, and performance features. My focus is on helping customers visualize the product clearly, building trust and supporting higher conversion and checkout rates.
